When Steven and I first went into business, we knew it wouldn’t be enough to just bring our skills and ambition to the table. Yeah, those things matter, but we quickly learned that running a business together would require something more personal—something we now call Fundamental Focus.

Mixing friendship and business can feel like a dream... until it turns into a bit of a balancing act on a tightrope. Here’s how things can go off the rails—and what you can do to stay upright.

Thinking about starting a business with a partner? Let me tell you—it’s both exciting and terrifying. I’ve learned (sometimes the hard way) that bringing in a business partner isn’t just about splitting the load. It’s about finding the right fit, someone who complements your skills and makes the rollercoaster of entrepreneurship a little less bumpy.